Inspired Entertainment has officially launched its premium iGaming content portfolio in South Africa.
The B2B gaming provider is entering the market in partnerships with six operators, including Hollywoodbets and Betway.
The rollout has been enabled through Inspired’s ongoing agreement with Light & Wonder, with content distributed via its iGaming marketplace platform. This partnership provides Inspired with immediate scale and access to a broad operator network in the region.
South Africa’s iGaming market is expected to double in size by 2030. Inspired is positioning itself to tap into this growth and at the same time strengthen its footprint in regulated jurisdictions globally.
Speaking on the launch, Brooks Pierce, President and CEO of Inspired, described the move as a key milestone in the company’s international strategy.
“Launching our iGaming portfolio with well-known South African operators, collectively representing the majority of the market, marks an important step in our expansion,” he said.
He added that the company will focus on delivering localized content tailored to South African players, alongside its broader portfolio of gaming experiences.
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